After earning a bachelor’s degree in Business Communication and a master’s degree in Economics and Marketing, she began her career in the marketing departments of renowned Piedmont companies such as Azimut Yacht and Bakeca.it. Since 2012, she has been the founder of several companies operating in the franchising, entrepreneurial training and digital communication sectors. Currently, she is on the board of Intraprendere, Undertake and Digital Money, companies specializing in lead generation for financial institutions, active in 50 countries.